Case Study – Gin Dental Studio
Wayne Gin is a dentist based in Colchester who offers Teeth Whitening and non-invasive dentistry.
At Gin Dental Studio their philosophy is to make you, the patient feel as relaxed as possible, explaining fully any treatment that you may receive and not doing any unnecessary dental work.
Visit Website > Dentist in Colchester
We worked closely with Wayne to transform his previous, static website into his new, easy to navigate and easy to update website which has been designed to help convert visitors in leads by including the ‘Free Ebook’ link. The site also includes a You Tube Video which adds to the visual impact of the site.
Wayne can also log into his website and add articles and news himself.
Free Ebook / Email Marketing System:
We have put together Wayne’s Ebook which he gives away to anyone interested in ‘Improving Their Smile’, this helps to begin relationships with potential clients as it entices more potential clients to get in touch.
In return for receiving Wayne’s Free Ebook potential clients must give their name and email address, as a result Wayne is then able to send emails to those potential clients on an ongoing basis, these emails include sales emails and useful information that his clients will value.
Most of Wayne’s competitors are not giving stuff away in exchange for the contact details of potential clients, this gives Wayne a big advantage.
The majority of the emails that Wayne’s potential clients receive have been pre-written and they go out Automatically, this system helps to nurture and develop relationships between Wayne and his potential clients. It also frees up Wayne’s time so that he can get on with the rest of his business.
Animated Video:
Wayne already had an animated graphic which we turned into a video and uploaded to his site, he has also created other videos which have been uploaded to YouTube and his website.
Here’s his Animated Video:
Testimonial:
Leo has transformed my website from a static brochure type website and transforming it into an impressive interactive website which totally reflects the image we want for our practice.
He has incorporated an opt-in box so by giving away an e-book of value for our clients we are developing a list of clients that we can continue to market to. With Leo’s expertise and contacts he has added some dynamics on the site and making it so we can update the content on a regular basis keeping it fresh. Leo is waiting for me to supply him with video clips which he can also put onto the website.
As he predicted our website is now on the
first page of Google for the following:
Dentist in Colchester
Dentists in Colchester
Dentist Colchester
Dentists Colchester
Teeth whitening Colchester
Tooth whitening Colchester
Leo is continuing to work on it to increase rankings and exposure further.
Leo is very forthcoming on his advice and will give you all the time to listen to your needs and make it happen.
If you want your business to move forward then you need to be on the first page of Google and Leo is The Google Man who will definitely get you there. Leo and his staff are very professional and approachable and are a delight to work with. The support and help they provide is first rate and I most heartedly endorse their services and will continually promote them to all my clients and contacts.
Wayne Gin (BDS)
Gin Dental Studio
Need help with your Marketing? call now 0845 618 7312
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